Siggi's Digital Detox Challenge
In today’s society, living without your phone for an entire month sounds nearly impossible, as phones have become such an essential part of everyday life to many. Even though having a phone is so useful (and quite frankly, necessary) in day to day life, sometimes the amount of time spent on it can make you feel like a zombie. Ironically, it was during one of my “doom-scrolling” sessions that I came across a post from Siggi’s explaining their new challenge – $10,000 if you can go one month without your phone. Siggi’s Dairy, an Icelandic-style yogurt brand, announced its new challenge earlier this week, in which 10 participants will have the opportunity to win $10,000 if they can successfully go one month without their phones. The company will also provide a smartphone lockbox, a flip phone, a one-month prepaid sim card, and a 3-month supply of Siggi’s yogurt. The company’s version of Dry January is centered around Siggi’s belief in “the power of living a simpler life,” accor